Use case
Daily digests, executive briefs, topic control and competitor comparison.
Output
A clear picture: who says what, with which sentiment and what potential impact.
Methodology
From information noise to management action.
01
Collect
Media, social, regional sources, TV/radio, mentions, authors and context.
02
Structure
Cluster topics, sentiment, geography, sources, risks and key messages.
03
Interpret
Add human expertise: what changed, why it matters and what may happen next.
04
Advise
Prepare reports, scenarios, recommendations and executive-ready briefs.
Products
LBI products: from monitoring to a clear decision.
Monitoring, social listening, GEO and evaluation come together as one solution line — from an early signal to a clear team-ready conclusion.
Focus
Not just likes and comments, but what actually shapes attitudes toward a brand or person.
Output
Topic maps, discussion dynamics, risk alerts and audience mood interpretation.
Best for
Regional networks, public campaigns, GR and local communications tasks.
Output
Shows where a topic forms, which regions are overheated and where a separate response is needed.
What is measured
Reach, sentiment, share of voice, message quality, resonance and reputation position shifts.
Output
Not mention volume, but answers: what changed, why it matters and what to do next.
Services
Expert services for reputation and communications decisions.
“Strong intelligence does not add noise —
it shortens the path to a decision.”
Personal online cabinet
Analytics you want to open every day.
The cabinet presents dynamics, regions, channels, topics and sentiment in a format clear for staff and leadership.
LBI live analytics
The full media picture in one clear workspace.
Here it is easy to see what is being said, where it happens, which sentiment dominates and what the team should respond to first.
dynamicssharesregionsinsights
01
Sentiment dynamics
A yearly view of positive, neutral and negative mentions helps spot reputation peaks quickly.
02
Visibility share
Percentage comparison shows who drives visibility and where communication needs reinforcement.
03
Channels and media types
Source breakdown helps the team understand where the wave starts and which channels matter most.
04
Geography of attention
Regional dynamics reveal where discussion is accelerating and where messaging should be adapted.
05
Topics in focus
Mention frequency helps identify key topics, growth points and signals that should not be missed.
Visible expertise
LBI expertise combines media monitoring, reputation research and practical recommendations for PR and marketing teams.
Oksana Malychkovych
managing partner of LBI agency
Advantages / expertise
Not just monitoring — reputation infrastructure.
LBI combines media expertise, research thinking and analytical tools so teams see not just data, but reputation context for action.
Materials
LBI analytical articles, educational events and products
A selection of materials on PR metrics, reputation, media monitoring, social listening and information signals for management decisions.
UK CommsClub 
Forbes 
Contacts
Let’s discuss your information landscape.
Send a request — LBI will help define the sources, metrics and reports your task needs.
Ukraine, Kyiv, 02002, Yevhena Sverstiuka St., 19